Clubs from across The Football League have been pulling out the stops to back the One Game, One Community Weeks of Action which works with all 92 professional clubs in England and Wales to promote diversity in football.
Weeks of Action (from the 15 to 27 October) was born 16 years ago with the task of delivering racial equality in football but now includes matters regarding gender, sexual orientation, religion and disability and all 72 members of The League have been striving to support the campaign.
The weeks are timed to allow all 92 clubs the opportunity to stage a 'Kick It Out' game at their home ground, where both sets of players wear the branded t-shirts during the warm-up and whilst the clubs raise awareness of the campaign.
"I didn't find it difficult coming over to play in England when I first signed for Bolton," said Sheffield Wednesday winger, Jermaine Johnson.
"The only thing I did find was that I missed my home in Jamaica. The fans play a massive role in every match and help the players out on the pitch. When you see them cheering along it makes you want to do better and play as well as you can.
"I've always found that if people want to say something bad about me, for whatever reason, then I will just take it with a smile and get on with what I am doing. I would advise anyone experiencing any kind of discrimination to keep focused, be strong, keep doing what you know you can do and do your best at everything."
Johnson's advice comes following the club's Kick It Out match and day of action on October 17 for Coventry City's visit to Hillsborough.
Scunthorpe United has also done their bit to support the campaign as members of the first team squad gathered to have their photographs taken in the 'One Game, One Community' t-shirts. The club's Kick It Out game coincided with their tie against Newcastle United on Tuesday October 20.
In addition, League 2's Bradford City has been selected as the main location for the Kick It Out roadshow for the 2009 weeks of action.
The roadshow took place on Monday October 26 at the Club Museum and will include a panel discussion with key decision makers within the game, including current and former Bradford players Zesh Rehman and Ian Ormondroyd.
Having previously been held at Aston Villa, Liverpool and Blackburn Rovers, the roadshow was the perfect event for local communities and grass-roots football clubs to meet the 'decision makers' from the local area.
The evening also included presentations around addressing local community needs through sport and an awards ceremony for local projects.
Newcastle United's game against Doncaster was designated as the club's own day of action which allowed players, staff and fans to show their support for the campaign to kick racism out of football.
As part of the week of action, Newcastle United Foundation worked with two Newcastle primary schools on a banner making project under the theme of United Newcastle. The banners were paraded before kick-off at the Doncaster game.
Brighton & Hove Albion
On Tuesday October 27 the club staged a joint event with Kick It Out designed to debate the issue of homophobia in football.
Representatives from Kick It Out, anti-homophobia campaigners from The Justin Campaign, Albion in the Community, former players and Brighton fan Norman Cook (AKA Fatboy Slim) were in attendance to discuss the subject.
United's tie against Cardiff City on October 24 was the club's 'Kick It Out" match which included a martial arts team performing at half-time and more than 50 flags from countries around the world being held up by youngsters in the Westfield Health stand.
Head to your club website now to find out what they are doing to ensure the continued success of the One Game, One Community campaign and how you can help.