Local businesses have joined forces with promotion-chasing npower League 1 side Oldham Athletic in a drive to increase attendances at Boundary Park.
Admission prices will be slashed to just £2 on all tickets for Tuesday's visit of Carlisle United.
And local companies will help make up for the shortfall in income by subsidising the initiative by each pledging either £500 or £1,000.
Latics Chief Executive Alan Hardy said: "A lot of our supporters, who have local companies, have been disappointed with recent attendances, especially in view of the good football being played.
"A scheme has been hatched by Martin Thomas, of Vehicle Consulting, who, along with other keen fans, have approached companies to lend their support by contributing £500 or £1,000 to offset the loss the club will make by vastly reducing admission prices for the Carlisle game."
Seven companies have already signed up and their names will appear in a full-page advert every night in the Oldham Evening Chronicle in the week leading up to the game.
Mr Hardy added: "This is a magnificent gesture by all these companies who have the club at heart and we are extremely grateful for their fantastic support.
"If any company or business would like to join them, contact me on 0161 624 4972 and get listed in the full-page advert."
Fans who have already bought tickets for the Carlisle game will be able to obtain a refund if they wish.
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