Leyton Orient are extending a welcoming hand to our heroes by offering cut-price tickets to members of the Armed Forces for matches at the Matchroom Stadium this season.
'Help for Heroes' works to raise vital funds for members of the Armed Forces injured in the line of duty and has been selected as the official charity partner of The Football League for the duration of the 2009/10 campaign.
And in order to show their gratitude to the risks taken by military personnel, Orient are offering them the chance to purchase tickets for home games for a little as £13.
"The club is delighted to announce that we've extended our concession category to members of the armed services," said Orient Chairman Barry Hearn.
"I have a lot of time for the work Help for Heroes is doing for those men and women unfortunate to be injured whilst serving their county. Offering reduced ticket prices to Britain's troops is the least we can do."
Leyton Orient has a long association with the services which dates back to the outset of World War One when over 40 players and staff enlisted together.
Members of Clapton Orient, as the club was then known, followed their captain, Fred Parker into the 17th Battalion of the Middlesex Regiment which quickly became known as the 'Football Battalion' as a result of its high concentration of footballers.
And Hearn explains that this link is still prevalent at the club today:
"This club has a long and proud history of working with the services and it is important that we show our appreciation for their work today," he added.
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Help for Heroes has been selected as the official charity partner of The Football League for the duration of the 2009/10 season click here for more information